Our Story | Brides do Good
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OurStory

Founded in 2016 by Chantal Khoueiry, Brides do Good was created by women, for girls. Harnessing the power of the bridal industry for good, the company is built on the idea of connecting women to protect vulnerable young girls. By donating, selling or purchasing your wedding dress from us, our customers and supporters have the ability to impact the lives of other girls in need.

It is more than just a business. It’s a call to action. Up to two-thirds of our sales funds our charity programmes to protect the futures of millions of children who are at risk of early marriage, and provide the education and tools they need for a brighter future. 

We are proud to partner with a number of bridal brands and designers who embrace a more sustainable world by selling and donating their end of season and sample designer gowns to support our mission. 

Our team

Chantal Khoueiry, Founder

"As a child of international background, born in Kuwait to a Lebanese father and an Ethiopian mother, I am no stranger to the issues many societies face, and have always been a humanitarian at heart. At my core, is the simple belief that every child has the right to a childhood, to choose their own path.

Over the years I have watched many friends marry, and then consign their beautiful once-worn dresses to dusty attics. For a few short hours these dresses were beautiful symbols of love and the power to choose who to spend your life with, and yet millions of girls today remain unable to make their choice.

At Brides do Good, we are using the power of the bridal industry to make a real difference to vulnerable young girls around the world, one dress at a time."

Jenny Palmer, Business and Commercial Director

Jenny joined Brides do Good as Head of Business Development in 2018,and then as Business and Commercial Director, marking a new stage in acceleration and creative innovation for the brand. With a strong background in charity and entrepreneurial start-ups, Jenny has experience in building new business across the finance and charity sectors.

With a particular passion for women’s and children’s health, Jenny was previously at the Borne Foundation, a charity focused on preventing preterm births through research. Alongside the Trustees, Jenny played a crucial role in the formation of the charity and shaped the operational, fundraising...read more...

Becky Glass, Digital Communications Manager

As Digital Communications Manager, Becky curates the online identity of Brides do Good.
 
With a background in communications, graphic design and user insight, she is passionate about helping socially conscious organisations identify and achieve their goals through research, strategic communications, web optimisation and visual identity. She came to the organisation having worked with the International Currency Exchange, the Care and Support Alliance, the African Caribbean Leukaemia Trust and the Health and Care Professions Council among others... read more... 

Tamsin Smith, Engagement Officer: Charity Projects

In her role as our Engagement Officer, Tamsin is responsible for raising awareness of the Brides do Good cause through our charity work. 

Tamsin joined Brides do Good in 2018, whilst studying for her Master's in International Child Studies at King's College London. She is dedicated to promoting girls' rights, and the empowerment of childhood's around the world. Tamsin is an experienced writer and editor, with demonstrated international experience working in the publishing and charitable sectors... read more...

Join our team

We are currently looking for an experienced and passionate bridal/retail assistant to join our team, on a short-term contract, based in our London Boutique in Fulham. We’d love to find someone with a track record of working in a store or concession within the bridal industry or similar luxury retail environment. Does this sound like you? Read the job description and find out how to apply.

Job description