About the London Boutique | Brides do Good
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Aboutthe London Boutique




the showroom presents...

Our boutique is within the showroom presents..., a multi-brand store in Fulham. You'll find our showstopper pieces on the hanging rails, while our storeroom holds dozens more gowns to suit all tastes and body types.

Brides do Good at the showroom presents...
25 Effie Road, London SW6 1EL

10.30am - 9pm: Monday
Open by request: Tuesday, Wednesday
10.30am - 3pm: Thursday
10.30am - 12.30pm: Friday
10.30am - 6.30pm: Saturday
Open by request: Sunday

Book now or leave details for an appointment outside these times 


Dress appointments last 90 minutes and are run by our our bridal expert Kristina. At the beginning of the appointment, Kristina will hold a short consultation to understand your style, what you're looking for, price range and any other factors, as well as answer any questions and make you feel totally at home. Then it's time to try on dresses! Kristina will help you make selections and assist you in trying them on. More information on what to expect is available in our article What Brides Can Expect at the London Boutique.

Dress appointments are £30, which goes directly to our charity projects. Fees are non-refundable, so please book with care! For more information, please see our terms and conditions

Dress Appointment

Fitting appointments are on Wednesdays with our experienced seamstress Sarah. The fittings appointment includes a consultation to discuss your alterations, after which Sarah will take your measurements and pin your dress. The appointment is free of charge, but you'll be given a quote for the work before it goes ahead. When the alterations have been made, we'll invite you back for another fitting to see if you like the changes. Then we'll take it from there!

Fitting Appointment 


The London Boutique team


Our bridal expert is Kristina, who has been helping brides find dresses for several years. Kristina runs all our dress appointments and oversees our dress selection, so she has an intimate knowledge of our stock and an acute eye for styles. You're in good hands.
Book appointment


Sarah, our seamstress, has over twenty years experience in bridal, couture and luxury women's tailoring. At her fittings, Sarah conducts a consultation with each bride, including measurements and a discussion of your personal style. She then makes the alterations that fit!
Book fitting